A spectre is haunting pop culture the spectre of Essay Example For Students

A ghost is frequenting mainstream society the phantom of Essay The Scream, Edvard Munchs 1893 canvas of a wild-looked at figure on a scaffold, hands applauded to his head, mouth bended in a quiet yell of tension and anomie. The tormented face of one keeps an eye on misery and estrangement, set against the social fracture and good vertigo of the last balance de-siecle, has been restored and squeezed into administration, through mainstream society pastiche and spoof, as the perfect example for self-taunting millennial nervousness. Once shorthand for the time of uneasiness, Munchs Screamer has been reevaluated for the time of terminal incongruity as a cross between Saturday Night Lives Mr. Bill and Cesare the somnambulist from The Cabinet of Dr. Caligari. Conventional confronted and sexually unbiased, hes an instant noteworthy issue: a Smiley face with an ontological headache. Perhaps the most punctual allotment of The Scream has ended up being one of the most bearing: the advertisement battle for Home Alone (1990), which included Macaulay Culkin in a Munch-ian temperament, his kid nearby highlights extended rusty in a would we say we are having some good times yet? send-up of the Screamer. Since at that point, the picture has showed up on T-shirts embellished with the heart-halting state President Quayle and on checks sold by the Rosencrantz Guildenstern Banknote Corp. It screams with enchant on a birthday card (Expectation your birthday events a SCREAM!) and fills in as a wacky discussion piece in homes and workplaces across America as the inflatable dolls fabricated by On the Wall Productions, which has sold more than 100,000 of the grown-up toys. The political visual artist Rob Rogers put a face on the heartland ghastliness of the Oklahoma shelling by transplanting Scream heads onto the gloomy ranchers in Grant Woods American Gothic. The long distance runner Andrea Bowman promised loyalty to the no-torment, no-gain ethos by having The Scream inked on her leg. What's more, in the loftiest tribute a buyer society knows, Munchs tension racked Everyman has even been changed into a TV pitchman a Ray-Banned pleasure seeker in a PC vivified spot for the Pontiac Sunfire, a vehicle that appears as though a show-stopper and drives like a genuine shout. Most broadly, obviously, the artwork roused the Halloween cover worn by the adolescent ocidal slasher in Wes Cravens Scream: a deadly skull whose stretched expand makes it seem as though a Munch head demonstrated in Silly Putty. In this way, I shout, you shout, we as a whole shout for Munchs Scream: Whats all the hollering about? Clearly, the picture strikes a thoughtful harmony since we, like Munch, are uncontrolled toward the finish of a century, in the midst of significant cultural change and philosophical disarray, when all the old resilient certitudes appear to be going the method of the Titanic. Yet, though Munchs existential despair furthermore, fate were a mental issue, profoundly established in his moms demise furthermore, the hellfire Christianity of his harsh dad, our millennial uneasiness is more open than private, the harmful spillover of data over-burden: mounting worries over an Earth-wide temperature boost, stresses over tainted food and explicitly transmitted illnesses and tissue eating infections, dread of household psychological oppression, distrustfulness about night-following pedophiles and adolescent super- predators, awful recollections of evil ceremony misuse and outsider kidnapping, hunches of dark helicopters over America, and, all the more mundanely, the regular vulnerabilities of the cut back, overdrawn, time-starved, rest denied masses. The Screamer embodies the contemplative, distanced brain science of innovation. In Munchs painting, this brain research is literalized in the generally roundabout development of the watchers eye, which makes the world truly rotate around the solipsistic Screamer. In addition, that world, as Crunch offers it to us, has been gobbled up by the Screamers expelled conscience, colored abnormal hues and curved into outsider shapes by his feelings. On the other hand, the postmodern self is intervened, not interceding. In Oliver Stones Natural Born Killers, for instance, the exteriorized subliminal of The Scream has been turned back to front. In the innovator world-see explained by Munchs proto-Expressionism, the mind overflows, mass like, past its limits, inundating the outside world; in NBK, resounding pictures from the twentieth century the shot century, as Don DeLillo watched immerse the mass-interceded dream lives of Stones TV age. Adolescence recollections are remembered as a nonexistent sitcom, complete with laughtrack, and Nature has been supplanted by Second Nature: the world outside Mickey and Mallorys inn windows comprises of gleaming TV pictures. Superstar is the just reality, appearance in the camera eye the main affirmation that the self really exists. .uf396e728253f222fc561e83cccc7e809 , .uf396e728253f222fc561e83cccc7e809 .postImageUrl , .uf396e728253f222fc561e83cccc7e809 .focused content territory { min-stature: 80px; position: relative; } .uf396e728253f222fc561e83cccc7e809 , .uf396e728253f222fc561e83cccc7e809:hover , .uf396e728253f222fc561e83cccc7e809:visited , .uf396e728253f222fc561e83cccc7e809:active { border:0!important; } .uf396e728253f222fc561e83cccc7e809 .clearfix:after { content: ; show: table; clear: both; } .uf396e728253f222fc561e83cccc7e809 { show: square; progress: foundation shading 250ms; webkit-change: foundation shading 250ms; width: 100%; darkness: 1; progress: murkiness 250ms; webkit-change: haziness 250ms; foundation shading: #95A5A6; } .uf396e728253f222fc561e83cccc7e809:active , .uf396e728253f222fc561e83cccc7e809:hover { mistiness: 1; change: obscurity 250ms; webkit-progress: haziness 250ms; foundation shading: #2C3E50; } .uf396e728253f222fc561e83cccc7e809 .focused content region { width: 100%; position: relat ive; } .uf396e728253f222fc561e83cccc7e809 .ctaText { outskirt base: 0 strong #fff; shading: #2980B9; text dimension: 16px; textual style weight: intense; edge: 0; cushioning: 0; text-enhancement: underline; } .uf396e728253f222fc561e83cccc7e809 .postTitle { shading: #FFFFFF; text dimension: 16px; text style weight: 600; edge: 0; cushioning: 0; width: 100%; } .uf396e728253f222fc561e83cccc7e809 .ctaButton { foundation shading: #7F8C8D!important; shading: #2980B9; fringe: none; fringe range: 3px; box-shadow: none; text dimension: 14px; text style weight: striking; line-tallness: 26px; moz-fringe span: 3px; text-adjust: focus; text-adornment: none; text-shadow: none; width: 80px; min-stature: 80px; foundation: url(https://artscolumbia.org/wp-content/modules/intelly-related-posts/resources/pictures/basic arrow.png)no-rehash; position: total; right: 0; top: 0; } .uf396e728253f222fc561e83cccc7e809:hover .ctaButton { foundation shading: #34495E!important; } .uf396e728253f222fc561e83cccc7e809 .focused content { show: table; stature: 80px; cushioning left: 18px; top: 0; } .uf396e728253f222fc561e83cccc7e809-content { show: table-cell; edge: 0; cushioning: 0; cushioning right: 108px; position: relative; vertical-adjust: center; width: 100%; } .uf396e728253f222fc561e83cccc7e809:after { content: ; show: square; clear: both; } READ: Health Benefits of Ergonomics EssayPostmodern brain science is a result of the development from McLuhans Gutenberg Universe into a postliterate world, a progress set apart by the breakdown of the basic separation between the internal identity and the outside world, and by our inundation, maybe even disintegration, in the .

Coaching skill education Essay Example | Topics and Well Written Essays - 1500 words - 1

Training expertise instruction - Essay Example Researchers are of the view that this sort of preparing is useful for the athletic games instead of sports like table tennis, vaulting, and figure skating which are viewed as early specialization sports. These early specialization sports take short number of years to completely create contender to join the world class rivalry. They along these lines don't require as a lot number of years to get ready concerning the athletic preparing (Bar-or, 2006). This phase as the name recommends is the pleasant stage. The competitor, or would be competitor, is intended to have some good times as they get familiar with the fundamental moves required in the games. This stage is most appropriate for the ages of 6-9 for guys and 6-8 for females. It is critical to take note of the essential abilities rehearsed here are not the game explicit yet but rather are simply broad body development aptitudes. This is to guarantee the competitor is all round created and develops with wearing without trouble (Bloom, 2004). The accentuation is in this way to fabricate essential engine abilities. These will help produce a competitor with abilities that are trainable concerning the particular game. There are three phases include in the essential phase of ability improvement. These three phases can be arranged as: starting stage which takes (2-3 years), basic stage which takes (4â€5 years) and develop stage which takes (6â€7 years). Toward the finish of the FUNdamental stage, the competitor ought to have the essential game aptitudes, for example, speed, great equalization, and nimbleness. Quality preparing at this stage ought to incorporate utilizing the child’s weight another significant angle additionally is the acquaintance of the kid with the morals of sports. It is significant that the kid take in sports nuts and bolts from the young age (Ericsson and Charnesss, 1994). At this stage, the competitor is to gain proficiency with every basic game aptitudes. The primary target of this stage is to promote the abilities learnt at the main stage. The engine aptitudes are progressed and the youngster

ICT Strategic Plan Essay Example | Topics and Well Written Essays - 1250 words

ICT Strategic Plan - Essay Example From this paper it is clear that ICTs are generally being actualized and are utilized by fisheries segments for different purposes, for example, asset evaluation and in commercialization purposes. The ICTs key arrangement executed in Australia have empowered the Australian anglers to misuse different open doors, for example, the utilization of Global Positioning System for area finding and route. ICT has additionally decreased hazard to anglers through data trade and crisis cautioning. At present, the anglers approach electronic information/data alongside systems administration sources.This report diagrams thatâ during November 2007, The Australian Fisheries Management Authority (AFMA) was at risk for the advancement of ICT key arrangement and guide. The arrangement would weight on 2005 Strategic IT Review and further it would give indispensable activities to AFMA which would be actualized over the time of next three years for example from 2008 to 2011. AFMA should contribute roug hly AUD 7.3 million for the usage of ICT key arrangement, during these multi year time span. The venture program would incorporate sixteen unmistakable activities which would cover forty nine recommendations. The activities were to be attempted on three fundamental capacities related with the fisheries the executives, these comprise of checking and research, consistence and permitting and portion management. AFMA had the option to record 12% improvement in similarity with the vessel observing framework over the Commonwealth angling zones during the year 2008 when contrasted with 2007.

Product or brand success Essay Example | Topics and Well Written Essays - 3500 words

Item or brand achievement - Essay Example For this situation, leaving speculations can be quickened, disposed of or de-organized. Once more, the assets inside the business can be dispensed or re-apportioned to dynamic speculations. Regularly, portfolio choice methodology is described by changing and unexpected data, dynamic chances, different targets and vital contemplations among numerous others. Likewise, an assortment of leaders and areas are thought of. In deciding item achievement, portfolio the executives consolidates or disregards various dynamic methodologies in the business. These incorporate intermittent assessments of the all portfolio ventures, creation of choices with respect to singular tasks consistently (Product Success 7). So also, there is advancement of new item process portrayed by a total asset appropriation choices. Aside from dynamic and asset conveyance, new item portfolio control manages future chances and occasions. Be that as it may, there is a great deal of data expected to make the best out of ventures. In the first place, there is have to comprehend that item portfolio control centers around future possibilities and occasions. Along these lines, the majority of the data needs to settle on ventures choice procedure at its best. Besides, the choice condition is an extremely energetic one. The status and open doors for interest in portfolio are consistently changing with the presentation of new data. Thirdly, extends in portfolio are at different phases of consummation, albeit all the undertakings are vieing for assets with the goal that correlations are made. At last, assets to be dispersed over the ventures are confined. A decision to back one anticipate can imply that assets are not gotten to by another and asset sharing between ventures isn't totally consistent. There are four significant objectives in portfolio the executives that prompts item or brand achievement. All things considered, the objective that an individual wishes to concentrate on for the most part is the one that will in the long run decide the decision of portfolio draws near. These targets include: Value abuse Balance Strategic course Right number of speculations concerning esteem expansion, the primary goal is to disperse assets with an aim of amplifying portfolio esteem. This implies the undertakings are chosen with the goal that the entirety of qualities are amplify that are identified with dynamic tasks. Then again, offset manages the improvement of adjusted way to deal with understand the ideal parity. For example, the important equalization regarding perpetual transient ventures versus long haul ventures must be accomplished . Vital heading as a feature of the principle targets guarantees that separated from the various variables, a definitive venture portfolio genuinely gives an impression of business approach. This should imply that the breakdown of utilizing assets across business sectors, ventures among different speculations is firmly identified with business technique. Corresponding to the correct number of activities, most associations have a few proceeding with ventures for the restricted assets that are accessible. In this manner, an abrogating objective is to ensure that an equalization is reached between assets required for the principle tasks and assets that are accessible. Item or brand disappointment In as opposed to item achievement, item or brand disappointment implies that the item in the market can't meet the client needs in the market (Hlavacek, Maxwell, and Williams 33). Advertisers comprehend that they should keep up a consistent

Condorcet Essays (247 words) - Philosophes, Girondists,

Condorcet Marie Jean Antoine Nicolas de Caritat, otherwise called Marquis de Condorcet, was conceived in Ribemont, Paris. He learned at Jesuit schools and the school de Navarre and later turned into a French philosppher, political pioneer, and mathmatician. He distributed a book titled Essai sur le calcul essential and in 1769 he was chosen for the Academie des Sciences. He was very fasinated by probality and the way of thinking of science and this is the place a large portion of his well known work developed from. He composed Essay on the Application of Investigation to the Probabilty Majority Decisions which was significant work in the improvement of probablity. Condorcet was extremely contradicted to the congregation and to show his sentiments on this he composed Vie de M Turgot and Vie de Voltaire. Both of these works indicated how he concurred with the financial thoughts of Turgot and the thoughts of Voltaire, who was likewise restricted to the church. He is generally known for his technique for choosing individuals in single-seat races. His technique Marquis de Condorcet got associated with legislative issues and was in incredible kindness of the French Revolution. He turned into the leader of the Legislative Assembly. During the unrest he fled because of his solid conflict with the Girondists. While he was concealing he composed Esquisse d'un scene historique des progres de l'esprit humain. He utilized nine phases to show the advancement of mankind. He additionally demonstrated another stage which demonstrated the human flawlessness can be set up with the assistance of training. He was before long found and was discovered dead the next day. Science

Analytical Essay on Job Opportunities in General Motors

General Motors General Motors (GM)is a United States vehicle manufacturer based in Detroit, Michigan, known for brands such as Chevrolet, GMC, Buick, Pontiac, Oldsmobile, and Cadillac. William â€Å"Billy† Durant founded GM on September 16, 1908; he was already a successful manufacturer of horse-drawn vehicles (â€Å"Company: History†). GM’s mission statement is, â€Å"G.M. is a multinational corporation engaged in socially responsible operations, worldwide. It is dedicated to provide products and services of such quality that our customers will receive superior value while our employees and business partners will share in our success and our stock-holders will receive a sustained superior return on their investment† (â€Å"Mission Statements†). The company currently offers a variety of career opportunities around the globe. According to GM, employment with the company includes â€Å"a variety of medical plans, investment options, life insurance and disability investments, as well as paid holidays and vacation time† in addition to discounts on GM vehicles (â€Å"General Motors Careers†). The first thing prospective job applicants see when viewing GM’s Careers home page is information on how to get the GM Careers News App for smart phones as well as a map that allows available careers all over the world to be explored. After clicking on the North American map, a drop down menu shows menu shows a variety of different options for careers in categories such as engineering, human resources, administration, creative design, sales marketing, finance, manufacturing, purchasing, information technology, and onstar (â€Å"General Motors Careers†). An example of some of the jobs in the creative design section include digital sculptor, color and trim design manager, and advanced interior designers (â€Å"General Motors Careers†). Many engineering jobs are available, including positions such as seat belt design release engineer, climactic wind tunnel test engineer, and product safety (â€Å"General Motors Careers†). Sales marketing jobs include positions such as team leader for social media, dealership sales consultants, and northeast region district manager (â€Å"General Motors Careers†). Information technology includes positions such as Java developers, senior management for database innovation teams, IT project managers for infrastructure deployment, and senior software developers (â€Å"General Motors Careers†). Human resources jobs include positions for registered nurses, learning developer and integrator, HR specialists for health care plans, and safety internships (â€Å"General Motors Career s†). The locations for these jobs are in places such as Lansing, MI, Detroit, MI, Warren, MI, Los Angeles, CA, Pontiac, MI, and other places (â€Å"General Motors Careers†). It appears that GM has a variety of kinds of jobs so that a great variety of differently trained and educated people could work for this company. A look at GM’s website would convince many people that it is an ideal place to work. Besides the benefits mentioned on the first page about careers, further exploration into the site shows programs like GM Tech Education. The website informs readers â€Å"Individuals in engineering or manufacturing fields can earn accredited graduate degrees and certificates. GM covers all program tuition, registration fees, admission costs and reference books† (â€Å"General Motors Careers†). Not every employer today is willing or able to fund further education for its employees, so this is a positive aspect of the company. A prospective employee who sees that GM is offering education opportunities believes the company will not want to spend this money on education if it does not mean to retain the employees it offers this to. This investment in employees speaks to a commitment the company has in its workers as well as possible job security, an important factor in today’s job market. Another website, Glassceiling, offers reviews and statistics about employment at GM. Out of five possible stars, GM earns a 3.2 star rating as an employer, which translates to the statistic that â€Å"54% of employees recommend this company to a friend† (â€Å"General Motors Overview†). One employee reviewer of GM discussed the pros and cons of working for the company. On the positive side, this reviewer said that GM offers â€Å"good pay relative to the position,† a â€Å"great vacation package† with new employees getting three weeks off plus a week at Christmas from the start, and â€Å"good benefits† including cheap health care, 4% 401k matching, and profit-sharing (â€Å"General Motors Employee†). On the negative side, this employee said that â€Å"If you have a brain, some of the inefficiencies will drive you crazy† and that â€Å"promotions can be based on friendships/relationships more than merit and ability† (â€Å"General Motors Employee†). Overall, it seems like working at GM has more positive aspects than negative aspects and would be a good place to be employed. Although GM has an investors section on its web site, it was impossible to find a complete Quarterly Earnings Report. Summaries, highlights, earnings releases, webcasts, and chart sets are available for the four quarters of the past several years. â€Å"Financial Highlights† section as â€Å"Net Revenue.† A trend for vehicle sales show that the second quarter tends to be stronger than the third quarter, which may be because of people desiring to get deals on new models or to get the next year’s model if it is out yet. The Earnings Per Share (EPS) shows a downward trend, while the profits show a steady tend of positive revenue. Chairman and CEO Dan Akerson says the third quarter of 2012, â€Å"GM had a solid quarter because customers around the world love our new vehicles and we’re also seeing green shoots take hold on tough issues like complexity reduction, pensions and Europe† (â€Å"Investors†). Basically, he is saying that the financial trends reflect bad economic conditions around the globe and company restructuring that is, nevertheless, keeping GM’s profits steady. GM is a company that is on the rebound after a decade of decline. From 2000 through 2009, GM’s vehicle sales were in decline with 2009 showing a downward change of 30.01%; since 2010 the company has had positive changes in vehicle sales, showing a 13.7% increase in 2011 (â€Å"General Motors†). According to third quarter report for 2012, GM intends to introduce â€Å"23 new models and 13 new engines by 2016† (â€Å"Investors†). Along with steady profits and increasing vehicle sales, it appears that GM is a company that is growing. New products are essential to a company that wants to grow, and GM has plans for new products and innovations in the future. As the third quarter mentions, new vehicle models and new engines are a big part of this future. The company web page shows several new models which will be released in 2014 including the Cadillac ELR that will have an electric propulsion system, a redesigned Chevrolet Silverado with the new EcoTec3 engine, and the Spark EV which is an emissions-free electric car (â€Å"Future Vehicles†). The new Spark EV looks especially intriguing. Compared to the Ford Focus Electric vehicle, which is priced starting at $39,200 after tax credits, and the Nissan Leaf electric car, which is priced starting at $27,700 after tax credits, the Spark EV will be a money saver for consumers (â€Å"Ford,† â€Å"Nissan†). The Spark EV will reportedly sell for a starting price under $25,000 after tax credits (Edelstein). Although it is smaller than its Ford and Nissa n counterparts, its lower price will appeal to cost conscious consumers and its quick charging times will appeal to people’s need for efficiency. This is a car that is a great choice for consumers who do little driving, want to save on gasoline, or want a second car for around town. It is also a great choice because its lack of emissions are positive for the environment. GM appears to be a company that has weathered the automobile industry crisis in the United States and recessions over the globe in the past decade with success. It appears to be a reasonable place to work for as well as a growing company for investors. Its future products appear to take account of things consumers are looking for today in vehicles, including fuel economy, electric vehicles, safety, and eco-friendly parts. The company has come back from the brink of disaster to form itself into an American company that the country can be proud of. Works Cited Company: History Heritage. General Motors, n.d. Web. Accessed 2 Feb. 2013. http://www.gm.com/company/historyAndHeritage.html Edelstein, Stephen. 2014 Chevrolet Spark EV unveiled, will cost less than $25,000 with tax credits. Digital Trends, 28 Nov. 2012. Web. http://www.digitaltrends.com/cars/2014-chevrolet-spark-ev-unveiled/ Ford Focus Electric. Ford, n.d. Web. Accessed 2 Feb. 2013. http://www.ford.com/cars/focus/trim/electric/ Future Vehicles. General Motors, n.d. Web. Accessed 2 Feb. 2013. http://www.gm.com/vehicles/future_vehicles.html#/ General Motors. Wikipedia, n.d. Web. Accessed 2 Feb. 2013 http://en.wikipedia.org/wiki/General_Motors General Motors Careers. General Motors, n.d. Web. Accessed 2 Feb 2013. http://careers.gm.com/#.html General Motors Employee Review. Glassdoor, 29 Jan. 2013. Web. http://www.glassdoor.com/Reviews/Employee-Review-General-Motors-RVW2324187.htm General Motors Overview. Glassdoor, n.d. Web. Accessed 2 Feb. 2013. http://www.glassdoor.com/Overview/Working-at-General-Motors-EI_IE279.11,25.htm Investors: Earnings Releases. General Motors, 31 Wed. 2012. Web. http://www.gm.com/content/gmcom/home/company/investors/earning-releases.content_pages_news_emergency_news_1031_q3_earnings.~content~gmcom~home~company~investors~earning-releases.html Mission Statements. RedLAC, n.d. Web. Accessed Feb 2 2013. http://redlac.org/mission_statements.pdf Nissan Leaf. Nissan, n.d. Web. http://www.nissanusa.com/leaf-electric-car/index

Understanding the business of bank alfalah limited - Free Essay Example

Bank Alfalah Limited is a private type bank of Pakistan that is owned by the Abu Dhabi Group. In Pakistan, Bank Alfalah became functional in the year 1997. Initially it was started working as a public limited company under the companies Ordinance 1948. In the same year, in the month of November it started working as a bank. Bank Alfalah is a commercial bank. ÂÂ  Bank Alfalah has a partner ship with the Abu Dhabi Group that allows the bank to invest advanced and effective technology in order to widen the range of its services and products. Outside Pakistan, Bangladesh was the first place where Bank Alfalah got its establishment in 2005. Currently there are 270 branches of Bank Alfalah in more than 75 different cities of Pakistan. The head office is located in Karachi at I.I Chundrigarh Road. Some major cities where Bank Alfalah branches are located are as follows: Karachi, Islamabad, Lahore, D.I.G Khan, Sargodah, Sukkar, Rawalpindi, Peshawar, Hyderabad, Murree, Attock, Sialkot, Gujranwala, Quetta. VISION: To be the premier organization operating locally internationally that provides the complete range of financial services to all segments less than one roof. MISSION: To develop and deliver the most innovative products, manage customer experience, deliver quality service that contributes to brand strength, establishes a comprehensive advantage and enhances profitability, in this way providing value to the stakeholders of the bank. FUNCTIONS: Branch banking Deposits, Remittances, Foreign trade, Lockers. Consumer banking Credit Cards, Auto loans, Home loans, Consumer durables, RTCs. Electronic Banking Telephone banking, ATMs, Online banking. Corporate banking Short/Long Term finance, Trade finance, Structured finance. Treasury Investment Money market, Forex market, Investments, Government securities, Correspondent banking. HUMAN RESOURCE MANAGEMENT Human resource management (HRM) is the organization functions that deals with the issues related to the people or employees such as compensation, hiring, performance, management, organization development, safety, wellness, benefit, employee motivation, communication, administration and training. Human resource play very important role in every organization. It basically deals with the people in the organization, their interrelationships, interaction, problems and their solutions in a friendly and smooth environment. HR department also handle different grievance procedures. Grievance procedures are process to resolve disputes, problems and misunderstandings associated with the staff of the organization. HR department also handle the disciplinary procedure. It also includes the process of development of training, skills, abilities and capabilities. OBJECTIVES: Some main objectives of HRM include: Ensure right number of workforce for the right job, at the right place and at t he right time. To ensure employees satisfaction and development of their skills. To facilitates training and development programs for employees. To forecast future requirements: i.e. HR labor, availability of finance. To reduce excessive labor turnover and high absenteeism. To ensure organization is responsive to changes in the environment and the working conditions. HIERARCHY OF THE ORGANIZATION STRUCTURE: ORGANIZATIONAL HIERARCHY CHART: EME SOCIETY BRANCH: HUMAN RESOURCE PLANNING: Human resource planning is the process of determining an organizations human resource needs. It involves forecasting and planning for the acquisition, retention, improvement and the utilization of HR in an effective and efficient way. The process of HRP consists of six steps: HR PLANNING: ORGANIZATIONS STRTEGIES AND PLANS 1) Analysis of plans and objectives: The organization should b clear about its objectives. The business policies such as profitability, financial plans, production targets, market forecast and budget, etc: are always based upon and should be related to manpower planning. 2) Analysis of HR requirements (demand): This step involves forecasting HR needs based on organizational objectives. Several factors should be considered when forecasting demand. Factors like objectives of the organization, requirement of workforce, cost of labor, environmental factors and social norms are crucial for demand forecasting. 3) Analysis of HR availability (supply): In this the organization checks the current position of their employees that how well they are doing the existing programs and then forecast what additional programs they can do. This step is the analysis of the present resources such as internal HR supply, external HR supply, analysis of HR utilization, etc. 4) GAP analysis: After doing the demand and supply analyses there may be become three situations: First situation when demand = supply, so no actions are needed in this situation. Second situation is when there may be a surplus of workers so steps like early retirement, restricted hiring and down sizing are appropriate. Third situation is when there is a shortage of employees may rise so a scenario process of recruitment and selection should carry out. 5) HRP: Organization need to prepare a plan which removes the gap between demand and supply within the financial resources available to them. This should ideally take the form of comprehensive human resource plan with various dimensions such as organizational structure, recruitment and selection, training and development, promotion, staff reduction, retrenchment, etc. so at that time not all the elements may require, only the prior matters then be incorporated into plans. 6) Monitoring and control: This is the final step in which all the process is reviewed and then takes some corrective steps where necessary. This step also ensures that hr planning is going according to the organization strategic plan and matches the demand and supply. (GARY DESSLER, 2005) HUMAN RESOURCE PLANNING PROCESS AND FORCASTING: ORGANIZATONAL STUDY: To determine the organizational mission Scan the organization environment Set strategic goals Formulate a strategic plan Course of action is designed. FORCASTING EMPLOYEE DEMAND: Opening a new branch Setting up or starting with new technology Changes in customer demand New services. FORCASTING EMPLOYEE SUPPLY: Transfers Promotions Job rotations Overtime. Banks making different type of forecasting like zero-base forecasting, bottom-up forecasting approach, Use of mathematical models, simulation etc Bank ALFALAH is used zero-base forecasting for current level of employment as the starting point for determining future staff needs in bank. Bottom-up forecasting approach: It is a forecast method in which each successive level of the ALFA`LAH, starting with the lowest and forecast its employee requirements in order to ultimately provide an aggregate forecast of employment needs: Use of mathematical models: mathematical models also use for forecasting HR requirements. Its show the relationship between demand and number of employees needed. replication it is the method for experimenting with a real world situation through a mathematical model representing the situation. JOB ANALYSIS: Job analysis is very impotent for any organization because on this basis many administrative and managerial decisions are taken, such training , selection and recruitment. Bank Alfalah conduct job analysis when organization want to open new branch, setting up new technology or new service etc. The purpose of job analysis is: Collection of information about the different level of activities to be performed. Collection of the data about education, skill, experience, personnel qualities select the suitable person for right job Job Analysis For Top Level Management: The job analysis is done in the head office which is situated in Karachi , the Head office usually use internal sources as well as external sources to job vacancy , here given some example of job description and job specification of the managerial post of bank MANAGERIAL JOB DESCRIPTION: Job Title: Branch Manager Job Summary: Promotes banking in the community and manages branch operations in the coordination with head office. Tasks: Highlight the services to attract people. To operate in such a way that cost is minimized and services are maximized. To check and issue loans on merit for the increase in bank revenue. Job Specifications: Experience: Minimum 2 year working experience Personality: Attractive and charming Qualifications: MBA or MS in relevant field. RECRUITMENT AND SELECTION PROCESS: BANK ALFALAH uses different procedures for recruitment to fulfillment of their need of expansion Top management Trainee officers Recruitment is usually made on the basis of requirement, top management uses different approaches for recruitment they use internal and external sours for recruitment. Trainee officers are fresh candidates usually from external sources, who are having the prescribed qualification for the post. Internal recruitment is also made by up graduation of the lower employees with the same qualification or better performances at the lower post in the same organization. BANK ALFALAH advertises the vacancies in popular newspapers, websites and direct applicants. Thats all Depends on sources and ways. They can advertises their vacancies through newspapers which can either be in English and Urdu language They also adopted online recruitment process and other online job offering websites and also they use their on websites, where they advertise the vacancies. Also direct applicants means that fresh graduates keep on submitting their CVs to the HR department from time to time and then HR department selects the efficient persons for interview and tests at any time a job is vacant. SELECTION PROCEDURE: Selection procedure involves viewing of candidates by which best appropriate person is chosen for a vacant post from a group of candidates. The main objective of the selection process is to choose the right person for the right job. The selection process typically consists of following steps: PRELIMINARY INTERVIEW: The first step of the selection process is involving the viewing of candidates by first interview and short-listing the list of candidates COMPLITION OF APPLICATION FORM: Application form is the precise employment form used to get exact information which the organization wants for selections, In this step applicants are asked to complete the organizations application form EMPLOYMENT TESTS: presentation simulation test, work sampling, assessment centers. Complete Interview : interviews involve a face-to-face meting with the candidates to investigate the areas which are not addressed by the application form about the backgrounds like: Formers employers Previous job performance Education Legal status to work Criminal records CONDITIONAL JOB OFFER: job is offered on conditions bases for certain period of time. After fulfillment of certain conditions and successful performance in that period the tentative job may becomes permanent. MEDICAL/PHYSICAL EXAM: an examination to determine an applicant physical fitness for essential job performance. FINAL SELECTION: individuals who perform successfully in preceding steps are now considered eligible to receive the employment offer. Performance appraisal In Bank Allfalah Setting goals for the appraisal system Developing criteria for successful performance Creating metrics for evaluating performance Selecting reviews and reviewers Considering the timing of feedback Organizing logistics for the report and meeting Giving candid and constructive feedback Setting goals Well-designed Performance Appraisal systems: Recognize and record an employees contributions Give employees useful performance feedback Enable a more effective and equitable reward system Develop the professional capabilities of employees Communicate the organizations values and culture Help the organization make evidence-based, legally defensible personnel decisions JOB EVALUATION: Job evaluation is the process of systematically determining a relative internal value of a job in an organization. In all cases the idea is to evaluate the job, not the person doing it. Job evaluation is the process of determining the worth of one job in relation to that of the other jobs in a company so that a fair and equitable wage and salary system can be established. When using job evaluation the organization must focus on following points: Detail job analysis. Identifying relevant job factors. Allocation of points. Total score of points for job evaluation. Job evaluation criteria of bank Alfalah: In bank alfalah the job evaluation criteria is basic pay, the fixed salary or wages which contributes the rates for the job. In the skills based job, these rates may vary according to the skills and competence of a person. The rates are fixed by managerial judgment that what is required to recruit and retain the employee. The official timing of bank is 09.00 AM to 06.00 PM, but almost all the employees have to work till 08.00PM. however, for this additional work they are not given any additional remuneration or over time pay. COMPENSATION AND BENEFITS: Different types of compensation include: Base pay Commission Overtime pay Bonuses, profit sharing Merit pay Stock option Travel, meal, housing allowance Benefits includes: dental, insurance, health(medical), vacation, leaves, retirement, taxes DISCIPLINE: regulation is a most for every organization that wants to move forward. It is very necessary for the smooth running of any firm. It is also very important for peace and harmony in an organization. Peace between employees, customers and clients. Discipline can be seen or defined as a force that prompts individuals, organizations, nation etc to observe rules and regulations stipulated which are deemed necessary for the effective and efficient running of the group, organization or nation. There is a list of disciplinary procedure which is very important for every employee to follow. The rules and regulations are: The bank Alfalah doesnt compromise on attendance and in bank maximum 85% attendance is very important for every employee. There are no excuses for formal absentees. Bank working timing is 9pm to 6 am and there are no excuses to come after 9 pm. Every employee should come in proper dress to the office. Misbehavior with customers is not allowed. Smoking is pro hibited inside the bank, this rule for all, for employees as well as customers. Taking interest in organization activities is the duty and responsibility of every employee. GRIEVENCE: It is a formal way of resolving a problem at work. It is a matter connected with the terms and conditions of employment or working conditions that affect an individual directly or affect their personal dealings or relationships with other staff members of the organization. PROMOTION: The criteria for promotion to a specified post usually merit cum seniority. A person will be eligible for promotion if: Satisfactory records of service Meets the criteria for promotion Clear recommendation for promotion in his/her ACR If there is any complain any departmental proceeding in underway against him/her within the last three years then the employee will not be promoted. DEMOTION: Demotion is opposite to promotion. The person is demoted to lower rank or remains the same rank because the performance remains same for three years. The person may be expelled on the course of bad conduct in law, convict by law, fraudulent activities. RESIGNATION: When an employee wants resignation, he has to apply in HRD. He should notice HRD three months before he resign. If he not inform before three months then he has to pay three months gross salary amount. After an employee applying for resignation HRD will inquiry all the branches that the employee has any transaction with any branch or not. If the branches reports are ok then the Head of HRD approve their resignation and send to the employees Branch Manager. RETIREMENT: HRD writes to employee CC line manager advising retirement date. Line manager arranges informal meeting with employee to discuss plans confirm right to request continued working. Line manager writes to employee confirming CC HR. Employee chooses to retire at 65. SWOT: S = Strengths: Bank is in rising stage so financial position is good. expert and loyal workforce. Low cost than other major banks. Wide networking. W = Weaknesses Less advertisement Slow in introducing new offers O = Opportunities: Bank alfalah may fully avail the facilities of e-banking. Extension of international network of the branches. Introduction of innovative products. rising market. Credit card facilities. T = Threats: Uncertain economic conditions. Action taken by competitors. Political instability. SUGGESTIONS AND RECOMMENDATIONS: After having a great experience of six-week internship in BANK ALFALAH, I have come to know some weak points that must be given attention for better progress. Following are some points which I suggested to be handling with more care and attention: The web site of the bank is very less informative which has no any good impression on the visitors. The site is also not such updated with new activities. So I suggest that it should be updated with time for the convenience of the customers or visitors. There is a bit misdistribution of work in the bank. Like some employees are over burdened with the work which creates lack of responsibility in others. So I suggest that the distribution of work should be fair. The number of fax machines and photocopiers are less than the one they needed for proper use. So it should be managed in a way to save time and improved efficiency. There is lack of communication channels in marketing department which affects all the departments directly or indirectly. So I suggest that the bank should spend and concentrate more in improving its communication channels. CONCLUSION An organization is a structure of several people who join their efforts for the achievement of common goals. The good employees are the key to success for an organization. Hence, one has to get the best to be best because the performance of the employees reflects the companys image and its position in the market. Better the quality of employees better the performance of company. BANK ALFALAH is engaged in several business activities. All the departments are well-managed and goal directed. There are various different techniques and methods that the management goes through, in order to produce the desired outcome. My work on this report highlighted different aspects of human resource management, like, HR planning, job analysis, recruitment and selection, performance appraisal, job evaluation, compensation, discipline, grievances, promotion, demotion, resignation, retirement and swot analysis along with suggestions and recommendations. I hope all the data which I collected suppo sed to be useful for the bank as well as for other readers. My working experience was really great in bank alfalah. In my point of view the system of the bank is really well managed and highly adorable. The bank is providing its customers world class excellent services. They have always followed the right path for the fulfillment of their needs and their goals too. All the employees knew their responsibilities well and managed all their work in an effective and efficient way. For such a short time period but still I m very happy to be a part of bank alfalah private.

The Media Coverage Of Oscar Pistorius Case - 1462 Words

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Essay about A Separate Peace What Really Happened in the...

A Separate Peace by John Knowles Separate Peace What really happened in the tree? Gene and Finny were very good friends; however, whatever happened in the tree the day the Finny fell out, is the actual cause of Gene Â…My knees bent and I jounced the limbÂ… page 52. In fact, Finny did not fall out of the tree, but Gene had actually pushed him out. Gene had very good reasons to push him out Finny had put him up to it, to finish me fro good on the exam. Page 49. He pushed him out of jealousy for two things. For athleticism, and for his popularity, and also for his ability to talk his way out of anything.. First, Finny was a very athletic person; however, Gene is just a normal average day person. Gene couldnt stand attempting to†¦show more content†¦When he and Gene had skipped dinner to go to the tree, they were caught when they were walking back. All he did was talk to the teacher right there, and nothing ever came up about again. Another time was when Finny was at the headmasters house for tea, he was wearing a tie as a belt, but the odd part was that it was the school tie. Again, Phineas explained to the headmaster, that wearing the school tie as a belt, contributed to the war effort. All he had to do was explain it, and he never got in trouble again. Gene probably wished he had the ability to do that; however, he knew that only Finny could do it, and with such ease. When Gene and Finny road to the beach, it was Finnys idea in the first place. They spent the night on the beach and when they got back Gene fails his triginometry test. Later Gene claims that Finny did it on purpose to lower his grade and make Finny look good. They never really told what Finnys intentions really were, they just explained what Gene was thinking, so Finny could be completely innocent, it was just Genes jealousy clouding his judgement. As you can see, Gene had much reason to push Finny out of the tree. 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Online Therapy Sites - 1574 Words

Online Therapy Sites Online therapy is professional counseling services that are offered over the internet. Online therapy allows clients and professionals to communicate over the internet without having to communicate in the traditional office visits. In addition, online therapy allows clients and patients to attend online counseling in which the clients will feel more comfortable and less intimidated. On the other hand, clients are more likely to be open and honest when communicating through online sessions. As a result, counselors will be able to provide better and more effective treatment options and plans for the clients. Furthermore, online therapy is available to clients who have difficulty making appointments on-time and in the†¦show more content†¦Before beginning the online process, each client has to fill out an online questionnaire. Once Jacqueline receives the client’s questionnaire, she will then review it and provide suggestions. 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Analysis Of Nathaniel Hawthorne s Writing Style - 864 Words

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Saddam, Iraq, And The Gulf War Essay Example For Students

Saddam, Iraq, And The Gulf War Essay War,justifiable or not, is complete madness. It is hell. No matter what thecause,or what the reason is, war remains mankinds greatest source oftragedy,the plague of mankind, and the plague of this country. Our countryhasexisted for only 200 years, a relatively short time, and already we havebeeninvolved in over eleven major wars. Four have been fought this lastfiftyyears. We are a nation of freedom, but we are also a nation of strongmilitarypresence. Our reasons for going to war have differed little frommostnations. Political, social, and economic factors working alone or witheachother lead us into all of our conflicts. A drive for independencebroughton the Revolutionary war. A common fear of living in a dividedsocietycreated the Civil War. The need to bring down an aggressive nationtookthe United States into the Korean War. And territorial disputes laybehindthe Mexican-American and American Indian Wars. Like most countries,theUnited States, at different periods, has been victimized by the darkforcesof war. Though reasons (or excuses) the American people have been givento theAmerican people to justify military action were given before mostof ourwars, not every war has been popular. Ever since the RevolutionaryWar upuntil the Vietnam War, and even through to the Gulf War, publicsupport hassequentially increased or decreased. For example, less thanhalf of the earlycolonists backed Americas war of independence.1 Accordingto historians,more than one third wanted to maintain their status ofcolonists.2 During theSpanish-American War, such a strong anti-war moodwas being expressed by theAmerican people, the Democratic party madecondemning the war a major part oftheir election campaign. More recently,the Vietnam War divided the nationlike no other conflict had since theCivil War. Yet, there have been some wars that have attained much support,and much haseven given people pride and joy. How ironic, and morbid,that a war couldgive a person feelings of joy or pride. World War Iand World War II wereincredibly popular, since people thought the basisof democracy was at stake. During both wars, people were so committedto winning the war, and had such asense of self-sacrifice, our nationshowed incredible unity for such adiverse country. Support for foodand fuel rationing was overwhelming, highrates of enlisted volunteers,purchases of war bonds, and countless othertypes of voluntary actionswere characteristic of the times. Most recently,the Persian Gulf Warshowed to be one of this countrys more popular wars,despite the factwe, as a land mass, were never directly endangered. Thousands showedup for rallies to send off the troops. Tens of thousands ofindividualsand families across the nation sent packages of food, clothes,cassettes,CDs, suntan oil, and even cosmetics. Some wrote letters to unknownsoldiersin the front line, and gave them their best wishes. In fact, mostpublicopinion polls showed that about 90 percent of all Americans approvedofthe Gulf War. 3This paper covers in detail the history of Iraqs involvementin the eventsleading to the war in the Persian Gulf, the involvementof the United States,and the main events that took place in OperationDesert Shield and DesertStorm. For centuries, the Middle Easthas been one of the most important, mostargued about, and most foughtover areas of the world. One reason for this istheir strategic location. Since it lies at what many call the crossroads ofthree continents-Europe, Asia and Africa- people of these continents oftenhad to crossthrough the Middle East to establish military and trade routes. To protectthese routes, other nations took the advantage of conquering andcontrollinga nearby Middle Eastern country. An addition to the Middle Eastbeinga very strategic area, it is also an area that has been plagued byhostilityand opposition for centuries. Among the most recognized and mostrelevantof these is the Arab-Israeli conflict. On May 14, 1948, an announcementfrom Palestine shocked the world. DavidBenGurion, leader of the Jewishforces, announced the establishment of thenation of Israel. The Jewshad decided to declare their independence beforethe UN officially grantedit. By doing this, the Jews were able to postponethe UN decision todivide Palestine and had more control over Israel. TheUnited Statesimmediately recognized the new state. The Soviet Union and mostotherUN nations recognized it as well. Just as quickly, the members of theArabLeague declared war on Israel. Armies from six Arab nations marched intoPalestine. Theresulting 1948 Arab-Israeli War lasted less than eight months. Eventhoughthe combined population of the Arab nations was over four times largerthanthat of Israel, the Israelis won an astounding victory. In the war,Israeliforces succeeded in capturing some of the land that the UN providedtothe Arabs. In January 1949, Israel controlled 30 percent more land thattheUN originally assigned to them. Thousands of Arabs that lived on thislandbecame refugees or had to live under Israeli rule. The problem of whattodo about these displaced Palestinians has been a weak point to any typeofMiddle Eastern peace ever since. Angry and humiliated over theirdefeat, many Arabs criticized the UnitedStates for recognizing and supportingIsrael during the 1948 war. Thus beginsthe conflict. Convinced thatthe United States would continue to back andsupport Israel, severalArab nations turned to the Soviet Union for militaryand economic aid. The Soviets agreed and supplied them with weapons andmoney. In orderto limit Soviet actions in this region, as well as assistIsrael, theUnited States became more allied with Israel and more involved inMiddleEast affairs. When the Arabs raised oil prices in the 1970s, some MiddleEastern countriesgrew quite wealthy. Iraq, Saudi Arabia, and Kuwait,which Britain grantedindependence in 1961, benefited enormously fromgrowing oil profits. Theincrease in wealth also increased tensions amongthe oil-producing nationsthemselves. For instance, both Iraq and itsneighbor Iran wanted to controloil shipping in the Persian Gulf. Thisrivalry reopened an old Iraqi-Iraniandispute. Since the 1800s, Iraqisand Iranians had argued and fought over the Shattal-Arab waterway onthe northern edge of the Persian Gulf. Important totrade, the waterwaywas essential to the economics of both countries. In1979, the disputegot out of hand, and each side threatened the other. OnSeptember 17,1980, Iraqs president Saddam Hussein claimed complete controlof theShatt al-Arab and ordered all Iranian ships to leave. Five days later,Iraqitroops invaded Iran and destroyed key Iranian oil installations. TheIranianscounter-attacked, blowing up many Iraqi oil facilities. The eightyearwar that followed was the bloodiest yet seen in the Middle East. Anestimatedone million people were killed in the conflict. Both sides launchedmissileattacks against one another, and both used chemical weapons on thebattlefield. Bob marley1 EssayWithmost of Iraqs radar warning systems down and the Iraqi air force ontherun, Allied bombers and attack planes were free to attack all of theirtargetswithout fear of being shot down. American bombers flew unchallengedthroughthe sky, devastating targets all over. British tornado jets cruisedlowover Iraqi airfields, destroying hangars and demolishing runways, makingthemuseless. American warships in the Persian Gulf launched over one hundredTomahawkcruise missiles equipped with computerized cameras. These deviceswerepre-programmed with detailed maps of Iraqi terrain. With adequate yetdeadlyaccuracy, the missiles found the launch sites, oil refineries, powerstations,and other targets. It was now Saddams turn to act. After labeling Bushas the Satan of theWhite House,7 he began his attack on January 18,1991. His attack shockedpeople around the world. Following through onhis promise to strike outagainst Israel, he ordered a missile attackagainst the Israelis at about2:00 AM. Detecting the incoming Scuds,the entire population of Tel-Aviv puton their gas masks. This was becauseof another threat by Saddam that hewould burn half of Israel withchemical weapons. Suddenly, after only 20minutes after the announcement,eight Scuds appeared over Israel. Two hit TelAviv, three hit a portcity named Haifa, and the other two landed in openfields. The Scudscaused only fifteen injuries and no deaths; they wereembarrassinglyinaccurate. Many people around the world were outraged bythis, callinghim a barbarian and a madman. Many people were surprised that Israeldid not retaliate against Iraq, asthey are know for their quick counterattacks. They held back at the requestof President Bush. He feared that if theIsraelis joined the Allied effort,many of the Arab nations would quit. He compromised by promising to hunt downthe Scud launchers in Iraq. He also promised to protect Israel from furtherScud attacks by use ofthe Patriot missiles. Meanwhile, the Allies continued their strategicbombings at the rate ofthousands per day. Allied warplanes destroyedbridges, airfields, andmilitary centers. Iraqs two nuclear power plantswere leveled. By earlyFebruary 1991, the 4.5 million people of Baghdadhad almost no electricity ofrunning water. Hundreds of Iraqi tanks hadbecome charred, smashed hunks ofmetal scattered around the desert. Mostof Iraqs military and industrialbuildings were demolished. Tens ofthousands of Iraqi military personnel weredead, while Allied fatalitiesnumbered less than one hundred. Still, Saddamrefused to surrender. OnFebruary 22, President Bush delivered a warning to the Iraqi dictator. Saddamhad to begin withdrawing from Kuwait by the 22nd, or face the groundattackthe Allies were preparing for. To nobodys surprise, Saddam againrefusedthe warning. The ground attack started at 8:00 PM on February 22,1991. Bush determined that Iraq did not meet the conditions, and askedGeneralNormal Schwartzkopf to use all forces available, including groundforces,to eject the Iraqi army out of Kuwait. The overall plan of theAlliedattack was to move troops northward into southern Iraq and cut offKuwaitfrom the rest of Iraq. Then the Allies would focus on defeating Iraqiforcesin Kuwait. For weeks the Allied commanders had kept their troopsstationedin the Saudi desert just north of Kuwait. But at the last minute,theAllies shifted their forces to the west, south of Iraq. The Iraqis werenotaware of these changes. They did not have informative aircraft surveyingtheAllied movements. General Schwarzkopf also stationed eighteen thousandUSMarines in plain sight in the Persian Gulf near the Kuwaiti coast. Thinkingthere would be an amphibious assault, the Iraqis pulled thousandsof troopsout of the desert and put them near the coast. They were takencompletely bysurprise when the huge mass of the Allied assault penetratednorthward intoIraq. At the same time, farther west, French and Americantroops sneakedacross southern and central Iraq. They were trapped. Whilethe other troops were invading Iraq, a combined force of Americans,Saudis,Egyptians, and Syrians launched an assault into southern Kuwait. Hundredsof tanks moved in and opened fire on Iraqi desert positions. Overfiftythousand troops followed. Most of the Iraqis in the desert along theKuwaiti-Saudiborder were already wiped out from weeks of bombing raids. Dayafterday, hour after hour air attacks pounded Iraqi bunkers and trenches. Itwasa living hell for those soldiers. And they knew they were defeated. Alltheywanted to do was to go home- the war did not matter any longer. As aresult,the invasion of Kuwait was a success, and thousands of Iraqi soldiersdecidedto surrender rather than face certain death. All that was left nowwasclean up. Allies went on a search and kill mission to rid Kuwait of whatwasleft of the Iraqi soldiers. The next day, newspapers around the worldhad the this on their headline inbig, bold lettering: KUWAIT FREED!War is over. War in the end, seems to be a glorious thing. Especiallyin this Gulf War. Clearly you had the aggressor, the bad guy, SaddamHussein, and the good guy,George Bush. Things turned out like somethingout of a movie; the good guywins easily, the bad guy looses with disgrace. Certainly it felt like a movieto us all, with the extensive press coverageand abundance of video captured. In this I feel we have taken war inthe wrong way. War is not something to belooked at as great, or forthat matter funny. I remember the various videoshots of missiles destructingbuildings, night vision video of bewilderedIraqi soldiers falling overin death from an enemy they cannot even see orhear It makes me cringeto think that these images are shown for ouramusement, not for us tosee the cruelty of war. It is true that Saddam is infact a madman, butthis does not label every single Iraqi citizen, or soldieras one. Welook at gruesome footage of a charred Iraqi body, frozen whilesittingup in his burnt truck- and we laugh. I think we have to rethinkexactlywhat we fought this war for, was it worth the death on both sides,andwhy we put such a low humanitarian priority on the lives of ouropponents. NicholasSinghemailprotectedPICARDesign Graphics-http://members.aol.com/picdesign/-Servingall you graphical needs. Words/ Pages : 2,898 / 24

Kobe Earthquake Essay Example For Students

Kobe Earthquake Essay An earthquake is defined as a shaking or trembling of the earth that is volcanic or tectonic in origin. In the case of the Great Hyogo (Hanshin) earthquake of Kobe, Japan it is tectonic in origin. This devastating earthquake which occurred on the 17th of January at 5:46 a.m measured at a whopping 7 (7.2) on the Richter scale. This was the largest recorded earthquake to ever hit Japan. According to the Japan Meteorological its epicentre was in 34.6? north and 135.0? east in the northern tip of Awaji Island with a focal depth of 14 km. According to the results of the recorded in 24 observation centre, the fracture which triggered the earthquake was happened inside the Nojima Fault. Also investigation in the sea bed by the Ocean observatory Centre shows that the cracks occurred in Nojima Fault. This fault forms a part of a group of faults known as the Rokko Fault, which extends from Awaji Island through Kobe City to the foot of Mount Rokko. The movement of the fault can be explained by the Tectonic characteristic of west Japan. The main reason for the big earthquakes in west part of Japan are the tectonic activities of the Eurasian, the Pacific, the North America and the Philippine plates. The collision between these plates in the central part of Honshu (Japan main island) is the main source of strain accumulation in the crust of western part of Japan. Casualty figures quickly mounted by the hour and when it was all said and done 5,472 people had lost their lives and 415,000 people were left injured. By the fourth day after the earthquake about 310,000 residents spent the night at 1,077 refugee centres. More than 350 fires broke out wiping out around 100 hectares of densely populated area. Fire fighting was virtually ineffective due to an inadequate water supply and access to fires. Lifeline facilities were severely damaged over a large area and following the earthquake, 900,000 households were left without electricity, 850,000 households were without gas, and water supply cuts affected about 2.5 million people. Nippon Telegraph and Telephone (NTT) Corp.s 160,000 lines out of 800,000 lines were out of order. The damage to major infrastructure, especially to the elevated expressway and shinkansen (bullet train) tracks, shocked engineers, planners and the general public. According to news reports its tracks were damaged at 42 locatio ns. The first Shinkansen train was to run 30 minutes after the time of the earthquake. Had the disaster occurred few hours later, with an average capacity of about 1,600 passengers/train, casualty rate could have been much higher. Sections of elevated Hanshin expressway toppled virtually cutting off major transport lines to the affected areas. A contiguous section supported by eighteen single columns had fallen sideways in Higashi Nada-ku. Modern buildings and structures retrofitted with up-to-date engineering techniques fared well in the Great Hyogo quake. Much of the damage occurred in traditionally built older homes and in areas near the coast where liquefaction of the soil caused instability in structures. A large number of reinforced concrete structures were completely devastated. The economic damage estimates vary from around 100 150 billion dollars US. The most extensively and severely damaged structures were smaller commercial buildings (often with residences upstairs) constructed with limited engineering design and traditional homes. The smaller commercial and mixed occupancy buildings are typically framed with wood or light steel and have walls of stucco over wood slats. Many of these buildings have a large shop window in the front and lack interior walls, factors which weaken the first floor. Traditional homes, typically those built before the 1970s, have heavy tile roofs with tiles set in a thick clay and mud mortar, few partitions, and are not waterproofed which causes widespread dry rot and water damage. Little nailing is used; wood joinery is more common. Many casualties were found in damaged and collapsed traditional homes. The heavy tile roofs stressed the walls, which cracked, crumbled and often collapsed, triggering fires from broken gas pipes. The Kobe earthquake exposed more modern and engineered buildings to stronger forces than any previous earthquake. The preliminary report indicates more studies are needed to evaluate seismic codes, design practice and construction methods; and to make improvements based on the studies. The failure of transportation structures produced dramatic and frightening images flashed across the world following the quake. Perhaps the most memorable image was a bridge on the Hanshin expressway which rolled over. Most of the damage to bridges occurred to older structures designed before modern earthquake engineering. The damage was typically column shear and structures that broke instead of bending. Other more modern structures suffered extensive damage due to liquefiable soils along the bay. The Akashi Suspension Bridge bore the brunt of the earthquake with essentially no damage an example of how engineering can prevent damage during earthquakes. Rail facilities were hard hit and more casualties and fatalities would have resulted if the quake had occurred during comm ute times. Railway structures failed because of shear failures in support structures, inadequate restraint between spans at critical joints, and large ground movements causing spans to fall off supports; also many cars rolled because of the ground movement. The Port of Kobe suffered extensive damage, mainly due to liquefaction. Modern design criteria are more stringent and liquefiable soils can now be identified and the effects mitigated. Had the port conformed to modern design standards, the damage would likely have still been severe but less than the damage that occurred. Electric power and telecommunications systems performed remarkably well during the earthquake, with little or no disruption to service. Water pipelines sustained severe damage, causing a general lack of service in Kobe, Ashiya and Nishinomiya. Some residents we reinformed to expect no water service for two months. The lack of water also inhibited firefighting efforts. It is expected that the sewer system suffere d similar damage. The gas system sustained numerous breaks, which will interrupt service to residents for several months. .uffe30448f324b67b042c218133845bdb , .uffe30448f324b67b042c218133845bdb .postImageUrl , .uffe30448f324b67b042c218133845bdb .centered-text-area { min-height: 80px; position: relative; } .uffe30448f324b67b042c218133845bdb , .uffe30448f324b67b042c218133845bdb:hover , .uffe30448f324b67b042c218133845bdb:visited , .uffe30448f324b67b042c218133845bdb:active { border:0!important; } .uffe30448f324b67b042c218133845bdb .clearfix:after { content: ""; display: table; clear: both; } .uffe30448f324b67b042c218133845bdb { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .uffe30448f324b67b042c218133845bdb:active , .uffe30448f324b67b042c218133845bdb:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .uffe30448f324b67b042c218133845bdb .centered-text-area { width: 100%; position: relative ; } .uffe30448f324b67b042c218133845bdb .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .uffe30448f324b67b042c218133845bdb .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .uffe30448f324b67b042c218133845bdb .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .uffe30448f324b67b042c218133845bdb:hover .ctaButton { background-color: #34495E!important; } .uffe30448f324b67b042c218133845bdb .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .uffe30448f324b67b042c218133845bdb .uffe30448f324b67b042c218133845bdb-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .uffe30448f324b67b042c218133845bdb:after { content: ""; display: block; clear: both; } READ: Immanuel Kant - Enlightenment EssayThe Great Hanshin (Hyogo) Earthquake has had a profound influence on Japans earthquake preparedness. Voices are heard urging more emphasis on relief and non structural measures from a disaster mitigation strategy heavily depended on structural measures. Bitter criticism is levelled at government for slow response and inadequate preparedness. The earthquake, which proved to be a combination of a number of worst case scenarios, again reminded us that fight against natural disasters is an endeavour where one cannot afford to relax. Bibliography:None

New York Times Coverage of the Nike+ Advertising Campaign

Abstract This paper evaluates the New York Times coverage of the advertising campaign undertaken by the Nike company in 2007 to generate sale for its Nike+ sensor, used to help runners log and organize their training runs. Nike was one of many companies at the time that switched its focus away from traditional advertising outlets such as magazine advertisements and celebrity endorsed television commercials and instead shifted its attention to the potential of the web to create interactive consumer relationships.Advertising We will write a custom research paper sample on New York Times Coverage of the Nike+ Advertising Campaign specifically for you for only $16.05 $11/page Learn More Nike is well known for large scale advertising campaigns of the 1980s and 1990s that made full use of traditional advertising vehicles such as television. Perhaps the most famous examples are the Michael Jordan commercials from the eighties and the Tiger Woods campaigns of th e nineties. In both campaigns, millions of dollars were spent not only on the celebrities themselves, but on the television networks that ran the commercials. In recent years Nike has changed its advertising focus to the Internet; web based advertising has generated record profits for the company, and has also create a closer, more stable and resilient brand loyalty amongst Nike consumers. The company recognized the ever growing presence of the web as a staple advertising engine. Nike’s target market now spends most of its time on the web and on mobile devices, and the company has adjusted its advertising campaigns and advertising budgets to reflect this shift in consumer interest and attention. This paper analyzes the article The New Advertising Outlet: Your Life, which appeared in the Media and Advertising section of the New York Times on October 14, 2007. At that time the Nike company was at the vanguard of a new breed of advertising campaign that switched its focus away f rom traditional advertising outlets such as magazine advertisements and celebrity endorsed television commercials and instead shifted its attention to the web and local, in-person community based events to market their clothing, shoes and exercise equipment (Story 2007). In 2007 Nike launched a campaign to create an interactive advertising and build relationships with consumers directly through its web site and other electronic based advertising and media channels (Story 2007). This campaign was so successful that Nike entirely transformed its advertising ethos and saved millions on its advertising budget (Story 2007).Advertising Looking for research paper on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More Historically, Nike has spent millions on advertising. The advertising campaign covered in the article was incredibly successful from a cost savings perspective. In 2006 Nike spent just over 30 per cent of the $678 million it ha d earmarked for its United States advertising budget, which would have gone to traditional advertisements on television networks and traditional media outlets such as magazines, newspapers and billboards (Story 2007). By way of comparison, in 1996 the company spent 55 per cent of its United States advertising budget (Story 2007). With a savings of over 20 per cent, the switch to online advertising was a win-win situation for Nike: not only did the campaign generate profit, it saved money (Story 2007). Nike made full use of the Internet as part of its communications and advertising strategy (Story 2007). Nike’s Internet advertising strategy creates a relationship with consumers; the company’s approach is reciprocal, and creates an interactive relationship between consumers, products and the web (Story 2007). On of the examples described in the article is the Nike+, a tiny sensor that runners place in their running shoes that can help them track their training regimen (S tory 2007). At the end of every training session, runners dock their mobile devices into their computers and upload the particulars of their run onto the Nike+ site (Story 2007). In this way, Nike’s Internet advertising strategy provides the conduit for community, all the while boosting sales and creating a long term relationship with consumers via the web. Runners who use Nike+ can make â€Å"friends with other runners around the world who post running routes, meet up in the real world and encourage one another on the site† (Story 2007). According to Story (2007), Nike’s â€Å"famous swoosh is there all along. For Nike, this is advertising† (Story 2007). The company connects directly with consumers online. â€Å"It’s a very different way to connect with consumers, says Trevor Edwards, Nike’s corporate vice president for global brand and category management† (Story 2007). â€Å"People are coming [to the site] on average three times a week. So we’re not having to go to them† (Story 2007). The campaign’s effectiveness surprised even the senior management of Nike. In the summer of 2007 the company recorded over two million visitors to its family of Nike-owned web sites, and in terms of sales, the campaign encouraged tremendous growth. According to Story (2007), the company’s global sales grew â€Å"to more than $16 billion from $10 billion. And executives say the new type of marketing is a part of that trend† (Story 2007). At the time of the article’s writing, the company planned to deploy the Nike+ idea in some of its other product categories, including â€Å"basketball, tennis and soccer† (Story 2007).Advertising We will write a custom research paper sample on New York Times Coverage of the Nike+ Advertising Campaign specifically for you for only $16.05 $11/page Learn More Sales support for the campaign was a combination of the virtual interaction with consumers who used the Nike+, and on the ground in person sales associates who manned Nike’s athletically-inspired sales events, such as the 2006 â€Å"three-on-three soccer matches for youths in 37 countries and its San Francisco marathon for women† (Story 2007). The article also highlighted some of Nike’s other in person and in store services that fell under the auspices of the advertising campaign (Story 2007). An example was the company’s sponsorship of a â€Å"Nike Running Club† that it operated from its flagship New York store (Story 2007). The Nike Running Club helps New York City runners map out their running routes, gather training advice for their runs, and sit in on speaker series and running workshops (Story 2007). The engine behind this shift in advertising focus remains the power of the web to attract and hold consumer attention, which represents â€Å"a fundamental change in Nike’s view of the role of advert ising,† as well as a fundamental shift in consumer behavior (Story 2007) . The article highlights other campaigns that do use celebrity endorsements, however these ads â€Å"are shown only on the Internet† (Story 2007). An example offered by the article is the campaign featuring British soccer star Wayne Rooney in a series of videos, all of which premiered online, as well as the 2005 â€Å"2-minute, 46-second clip of the Brazilian soccer player Ronaldinho† which also premiered online (Story 2007). This video generated more than â€Å"17 million views on YouTube and became so well known that some television networks like Sky Sports and the BBC showed it in their news coverage — free† (Story 2007). According to the Nike executives interviewed for the article, the company’s â€Å"future advertising spending will take the form of services for consumers, like workout advice, online communities and local sports competitions,† with the goal o f the advertising campaign to build brand loyalty first and foremost online (Story 2007). According to Stefan Olander, Nike’s global director for brand connections, Nike wants â€Å"to find a way to enhance the experience and services, rather than looking for a way to interrupt people from getting to where they want to go† (Story 2007). The campaign sells Nike expertise as well as its products, and creates a service so â€Å"that the consumer goes, ‘Wow, you really made this easier for me† (Story 2007). References Story, L. (2007, October 14) The new advertising outlet: Your life. The New York Times. Retrieved from www.nytimes.comAdvertising Looking for research paper on advertising? Let's see if we can help you! Get your first paper with 15% OFF Learn More This research paper on New York Times Coverage of the Nike+ Advertising Campaign was written and submitted by user Jake Lott to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.